Back to All Events

Coffee Matchmaker: Multi-Perspective Cupping for Experienced Tasters

Workshop Description: Effective cuppers do more than just taste coffee – they catalog attributes to develop a high-resolution picture of each coffee and use this information to match each coffee with its ideal market. Since markets are diverse, cuppings must be able to cup according to different – and sometimes multiple – perspectives.

This hands-on workshop explores multi-perspective cupping, helping participants strengthen their use of the CVA Descriptive and Affective Assessments and become more agile in their ability to match coffees with buyers or consumers who will appreciate them. Anyone with prior cupping experience is welcome!

Date: Sunday, April 27, 2025
Time: 9:00 a.m. - 12:00 p.m.
Room Number: 361DEF
Category: Cupping

Booking: To book your place in this Workshop, head to the Specialty Coffee Expo Registration Portal and add a session to your order. Already registered? Simply enter your email address and badge code to access your booking and add other paid events to your badge.

BOOK NOW >


Previous
Previous
April 26

Building a Better Business: Management & Leadership